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A Profitable Week For Retailer, Despite the Thrill Ride

04/05/2007

The stock of dELiA*s Inc. (DLIA) rose 6.2% this week, despite its volatility today. Starting on Monday, short-term traders bid the stock up and then sold "on the news" when dELiA*s announced that quarterly results came in above Wall Street's expectations. At its high point yesterday, the short-term traders had bid the stock up 17.6% for the week.

Annual revenue for the retailer rose 45%, expenses fell, same-store sales grew 5%, and the company swung from a $10.3 million loss last year to a $5.8 million profit for the company's fiscal year.

While dELiA*s may not turn out to be a streaking comet like Chaparral Steel Company (CHAP), GameStop Corp. (GME), or past Primary Stock Portfolio stars such as Marine Products Corporation, Fording Canadian Coal Trust, or Gen-Probe, it is looking like it has turned the corner. And if another company decides to take over dELiA*s (which often happens with our Primary Stock Portfolio companies), it may yet turn out to be a comet in its own right.

Currently the stock of dELiA*s is up 47.4% from its low back in August. We believe it will continue its positive momentum.

-Rex M. Jacobsen
Sr. Editor

 




 

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